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The CHEQ Survey Standards

The Centre for Higher Education Quality (CHEQ) provides a number of services in the area of evaluation. These include designing, analysing, and reporting on surveys in the areas of teaching, research and research training and support services. Surveys may be for individuals (e.g., MonQueST), for Departments/Schools/Centres/Units (eg Learning and Growth Survey, Head of School/Department Feedback Questionnaire), for the whole university (eg Monash Experience Questionnaire) and for national reporting (eg, Course Experience Questionnaire, Graduate Destination Survey).

In order to assure the quality of questionnaires and surveys, a process has been developed where only those questionnaires and surveys designed in consultation and with the endorsement of CHEQ will be analysed and reported by CHEQ. This assures that all aspects of questionnaire development are considered and all safeguards are in place, prior to the administration of a survey. It represents a real benefit to CHEQ clients in establishing the credibility of their questionnaire or survey, and safeguards the reputation of CHEQ.

The steps in gaining the CHEQ Survey Standard are as follows.

Steps 

Overview

Survey purpose

Client (eg, individual or group) contacts CHEQ to discuss the survey and its requirements. Contact Dr. Sid Nair at Sid.Nair@adm.monash.edu.au or see the CHEQ organisational chart.

CHEQ staff will discuss whether an existing survey may be appropriate.

Ethical considerations including privacy legislation         

Discussion with the client considering the ethical treatment of respondents in the survey/questionnaire (eg, rights of participants). Where necessary, clients will be directed towards the university ethical approval process.

Design of  Question/Item/Scale

If no current instrument is suitable, the client and CHEQ staff will develop questions, items and scales for the new questionnaire. This includes technical aspects including validity and reliability, scanning of responses, inclusion of privacy provisions, reporting and storage of data.

Draft Questionnaire

A draft questionnaire is produced by CHEQ and the client for presentation to the sponsoring or endorsing body. Recommended improvements are then incorporated.

Trial

A focus group may be organised to test understanding of the questionnaire and to obtain further feedback from potential participants. Following the incorporation of comments, the survey instrument is ready for administration.

Administration

Timelines and process are agreed for administration and reporting.  The survey is administered as either paper-based (scannable instrument) or web-based or both. There may be cost implications depending on the type of administration.

Analysis and Reporting

Data is collated and analysed. A report is produced which may either show simple data trends, or a more comprehensive analysis of the data.

Privacy of participants in reporting of the survey is properly protected.

Data storage

All data analysed by CHEQ are stored on the CHEQ database. Raw data are usually discarded after data capture and acceptance by the client of the final report. Surveys utilising scannable questionnaires are discarded immediately after scanning. There may be cost implications associated with the capture of qualitative data.

Refinement

Post-hoc refinement or fine-tuning of a questionnaire may be undertaken based on reliability and validity data.

Evaluation

CHEQ undertakes a brief evaluation of the client’s experience.

Completion

Both CHEQ and the client complete the survey process by finalising the CHEQ Survey Standard checklist below. (pdf)

 

The CHEQ Survey Standard Checklist

No

Checklist

Tick

1 Survey purpose confirmed  
2 Existing surveys appropriate/inappropriate established  
3 Cost implications agreed  
4 Ethical considerations 9eg University, CHEQ) confirmed  
5 Questionnaires scales, items, questions developed  
6 instructions developed  
7 Privacy laws/statements in survey agreed  
8 Sponsors feedback incorporated  
9 Trial completed  
10 Administration process agreed
 

Paper based

 
 

Paper based (scannable)

 
 

Web-based

 
 

Timeline for administration

 
11 Analysis and Reporting
 

Type of analysis

 
 

Timelines for analysis and reporting

 
 

Type of reporting (eg simple, comprehensive)

 
 

Production of draft report for client

 
 

Data storage

 
 

Qualitative data

 
 

Privacy of participants in report

 
 

Placing of reports on CHEQ web (if required/recommended)

 
12 Refinement  
13 Evaluation  
14 Completion